[$20] Boyuan Zhao – Ecommerce Email Marketing School

Published by MLCH on

Ecommerce Email Marketing School

Download the Ecommerce Email Marketing School for ONLY $725 $10

The Size of the Course is 8.44 GB and Released in 2021

How to Buy?

To learn more, please read the Sales Page

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The Ecommerce Email Marketing School is the ultimate solution to revolutionize your email marketing strategy and drive exponential growth for your ecommerce business. In this comprehensive course, you’ll uncover the proven tactics and strategies that top marketers use to consistently achieve jaw-dropping results.

Who is Boyuan Zhao?

Boyuan Zhao has years of experience and a track record of transforming businesses. Boyuan has distilled his expertise into this one-of-a-kind program. His approach is both practical and powerful, ensuring that you get actionable insights you can implement immediately.

Why Ecommerce Email Marketing School?

This course is not just about theory; it’s about action. You’ll dive deep into the nitty-gritty of email marketing, learning how to craft compelling emails, set up high-converting flows, and implement advanced segmentation and automation techniques. Here’s a sneak peek into what you’ll gain:

Module 1: Introduction to Ecommerce Email Marketing

  • Welcome & Overview
    Understand the course structure and how to maximize your learning experience.
  • Meet the Instructor
    Get acquainted with Boyuan Zhao and his journey to becoming an ecommerce email marketing expert.
  • Support Guide & Program Maximization
    Learn how to leverage the resources provided to get the best ROI on your investment.

Module 2: Laying the Foundation

  • False Beliefs Around Emails
    Debunk common myths that hold back your email marketing success.
  • Metrics Meaning & Email Roadmap
    Gain clarity on the key metrics that matter and how to track your progress effectively.
  • Klaviyo Setup
    Step-by-step guide to setting up Klaviyo, the leading email marketing platform for ecommerce.
  • Advanced Klaviyo Metric Setup
    Dive deeper into Klaviyo’s advanced features to supercharge your email campaigns.

Module 3: Acquisition Flows

Transform web traffic into sales with these revenue-generating flows:

  • Welcome Flow
    Create a powerful first impression and engage new subscribers from the get-go.
  • Abandon Checkout Flow
    Recover lost sales by targeting customers who left items in their cart.
  • Abandon Cart Flow
    Re-engage potential buyers who added products to their cart but didn’t complete the purchase.
  • Abandon Product Flow
    Capture interest and drive conversions for specific products.
  • Abandon Site Flow
    Bring back visitors who browsed your site without taking action.

Module 4: Retention Flows

Turn customers into lifelong patrons with these nurturing flows:

  • Customer Thank You Flow
    Show appreciation and build loyalty immediately after purchase.
  • Customer Win-Back Flow
    Re-engage lapsed customers and encourage repeat purchases.
  • Customer Upsell Flow
    Maximize revenue by suggesting additional products based on past purchases.
  • Sunset Unengaged Flow
    Clean your list and re-engage inactive subscribers effectively.

Module 5: Campaign Mastery

Master the art of running impactful email campaigns:

  • Plain Text or Design Emails
    Learn when to use plain text versus design-heavy emails for maximum impact.
  • Sales Campaign Best Practices with Examples
    Proven techniques to drive sales during promotions.
  • Announcement Campaign Best Practices with Examples
    Craft compelling announcement emails that keep your audience informed and engaged.
  • Holiday Campaign Best Practices with Examples
    Capitalize on seasonal opportunities with expertly designed holiday campaigns.
  • Content Campaign Best Practices with Examples
    Deliver valuable content that nurtures your audience and builds trust.
  • Campaign Calendar Excellency
    Plan and execute your campaigns with precision using a detailed campaign calendar.
  • Doubling Down Effectively – Strategy for Sales
    Strategies to double down on winning campaigns for explosive growth.
  • Two & Four Day Double Down Strategy
    Short-term tactics to boost sales quickly and effectively.

Module 6: Running a Tight Email System

Ensure your email marketing operation runs smoothly:

  • How to Design a High-Converting Email
    Design principles that capture attention and drive action.
  • How to Communicate Email Designs to Graphics Team
    Tips for working seamlessly with your design team.
  • Email Copy Masterclass
    Write persuasive copy that converts.
  • Email Capture – High Converting Form Framework
    Effective strategies to grow your email list.
  • High Converting Pop-Up Form
    Create pop-ups that capture leads without annoying your visitors.

Module 7: Email Optimization and Testing

Optimize your emails for maximum results:

  • Decision Making Framework for Optimization
    Boyuan’s personal framework for making data-driven decisions.
  • How to Conduct Split Tests: Flows
    Test and optimize your flows for better performance.
  • How to Conduct Split Tests: Campaigns
    Improve campaign results through systematic testing.
  • How to Conduct Split Tests: Forms
    Optimize your email capture forms with A/B testing.
  • How to Conduct Split Tests: Segments
    Refine your segmentation strategy to target the right audience.

Bonus Modules

  • Swipe File of Email Designs
    Access a treasure trove of high-converting email designs.
  • Black Friday Strategy
    Special strategies for maximizing sales during Black Friday.
  • Deliverability 101
    Ensure your emails land in the inbox and not the spam folder.

Live Strategy Sessions

Join Boyuan in live strategy sessions where he tackles real-world challenges and provides actionable advice. These sessions are goldmines of insights and tactics that you can apply immediately to your business.

What’s Next?

By now, you’re probably wondering how to get started. It’s simple. Email me to download Ecommerce Email Marketing School and take the first step towards transforming your business.