Ashlyn Writes – Copywriting for Creatives

Published by MLCH on

Download the Copywriting for Creatives Course for $997 $15

The Size is 12.51 GB and Released 2024

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Are you a creative entrepreneur trying to stand out in a saturated market, struggling to find the right words to sell your services, or perhaps endlessly rewriting your website copy? If you’ve felt the frustration of knowing what you want to say but not knowing how to say it, then there’s a solution crafted for creators like you.

There’s a reason that hundreds of entrepreneurs, from photographers to designers, have turned to Ashlyn Carter’s comprehensive writing course. It’s not just another writing program; it’s a full system to craft a compelling, set-apart brand message that speaks directly to your audience. In a world where everyone’s vying for attention, you need more than beautiful design or clever wording. You need a voice that connects, converts, and communicates your unique offering to the right people.

This course isn’t about surface-level copywriting tips. It’s about equipping you with the tools and strategies to mine for your clients’ voice, so you’re no longer stuck guessing what your audience wants to hear. Through 16 core lessons and a bundle of templates, you’ll be able to write copy that sounds like you—not some generic, cut-and-paste version of everyone else.

What You Get from the Copywriting for Creatives Course

1. A Clear Path to Your Brand Message One of the most common problems creatives face is inconsistency in their brand voice. You might have a general idea of what you want to say, but your messaging doesn’t quite align across different platforms or connect with all types of potential clients. That’s where Ashlyn’s system comes in. It starts with creating a Brand Messaging Kit—this is the foundation on which all your future copy will stand.

What’s unique about this is that it digs deep into something Ashlyn calls your “Onlyness Factor.” This is the one thing that you—yes, you—do better than anyone else, and it becomes the cornerstone of your message. It’s about uncovering the emotional core of what your brand offers, rather than mimicking the latest trends.

The course makes sure you don’t just stop at branding fluff. You’ll come away with a brand messaging style guide, which is a tailored toolkit to maintain consistent communication across all platforms. So whether it’s Instagram posts or full-blown website redesigns, you’ll be telling the same story in a way that captivates your audience.

2. Strategies That Actually Convert Once you’ve locked in your brand message, the next phase is learning how to convert browsers into buyers. This section introduces you to empathy hacking—understanding your customer’s psychology on a deeper level to speak directly to their needs and pain points.

Understanding that no two clients are the same, Ashlyn developed her teaching around the four main buyer personas. By the time you finish, you’ll know exactly how to tailor your words to every type of visitor, from the detail-oriented buyer who wants facts and figures to the emotionally driven buyer who needs to “feel” your story before committing.

With the conversion copy templates, you’ll learn how to build landing pages, sales pages, and even contact forms that feel seamless, natural, and, most importantly, persuasive. You don’t have to be a seasoned copywriter to apply these—Ashlyn’s step-by-step guidance walks you through the process.

The Secret Sauce of CFC: Audience Data Mining

One standout element in this system is how it emphasizes data-driven messaging. While most creative entrepreneurs rely on instinct and creativity to write, this system teaches you how to collect and analyze real feedback from your audience. This includes techniques for conducting surveys, interviews, and customer research that reveal what your audience truly wants to hear. The result? Your message will resonate on a deep, personal level with your ideal clients.

This isn’t some set-it-and-forget-it strategy. You’ll be given systems to continually collect voice data, ensuring that as your business grows and your audience evolves, your message can pivot too.

Templates that Save Time and Effort

Time is one of the most valuable resources for any entrepreneur, and this is why CFC includes plug-and-play templates for the key pages of your website. Think about how long it usually takes you to write a landing page or services description from scratch. With these templates, you can cut that time in half, all while using proven frameworks that have been tested in the real world.

These templates include:

  • Home Page
  • About Page
  • Services Page
  • Sales Page
  • Opt-In (Landing) Page
  • Contact Page

Each template is designed with the customer journey in mind. Ashlyn helps you structure the flow of each page, making sure you’re guiding visitors naturally from one section to the next, which is key to increasing conversions.

The True Power of Live Coaching and Feedback

If there’s one thing many online courses lack, it’s direct feedback. Not here. Ashlyn’s system includes live calls where she provides direct input on your work. This element has proven invaluable to her students, allowing them to course-correct early and avoid costly mistakes.

Imagine having your copy personally reviewed by an expert who has worked with hundreds of brands and businesses. These calls aren’t just about Ashlyn giving feedback; they are also a chance for you to listen to other students’ audits, which can spark ideas for your own messaging.

Why This Course Matters in the Creative Economy

You might be wondering: why invest in a course specifically aimed at creatives? The truth is, creative businesses have unique challenges that generic marketing courses don’t address. Whether you’re a designer, photographer, or writer, your business thrives on authenticity and connection. And that’s exactly what this course helps you achieve.

The creative economy is a $2.25 trillion industry, and it’s growing fast. But with that growth comes competition. It’s no longer enough to have an eye-catching website or Instagram feed. You need messaging that differentiates you in a way that clicks instantly with your audience.

If you’ve ever wondered why some brands seem to “get” their customers while others fall flat, the answer often lies in how they approach messaging. This system offers you a competitive advantage by teaching you the same copywriting principles that successful brands use—but adapted specifically for the creative industry.

Is This Program Right for You?

For entrepreneurs who are willing to put in the work, this system has been described as “life-changing.” However, it’s not for everyone. If you’re looking for a quick fix or a magic wand, you might be disappointed. This course requires time, effort, and a willingness to dig deep into the core of your business.

But if you’re committed to creating a brand message that reflects your values, connects with clients, and grows your business, this is the right program. Students have reported finishing projects they’d put off for months in just a few weeks after starting.

The difference between those who succeed with this system and those who don’t often comes down to persistence and how well they implement the lessons. The beauty of the course is that it’s designed with long-term business growth in mind. You’ll be building assets—like your Brand Messaging Kit and customer voice data—that will serve you for years to come.

Conclusion

If you’re ready to invest in your business and finally create copy that connects, captivates, and converts, this system could be the breakthrough you’ve been waiting for. Whether you’re launching a new service or refreshing your existing website, the strategic insights and practical tools in this course will set you apart in a crowded market.