Hashtag Blessed Instagram University

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Hashtag Blessed Instagram University

Download the Hashtag Blessed Instagram University for ONLY $237 $15

The Size of The Course is 7.93 GB and Released in 2024

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Instagram is the biggest, baddest botanical social media tool at our disposal. With more than a billion users, mastering the app can be the key to success. Or, at the very least, mastering Instagram has the capacity to make a dent in our students’ bank accounts, generate incredible engagement with our students as they ‘influence’ their growing audiences, and even unlock entire business models based upon building Instagram communities for our pupils to join.

There are so many things to get right, things to monitor, things to fear – including algorithm updates and changing engagement patterns – and so much talent thrown into the mix in an effort to stand out above the Instagram crowd that it seems like Instagram entrepreneurship is destined to break more hearts than Love Island. And yet there are some basics that faculty and students can use to ensure that anyone can dominate Instagram.

This Kit is Sorelle-tested and, in places, Sorelle-designed, but it is also dipped in Quick-Win glaze to let it conquer your students even faster. This guide explores some of the key lessons from Hashtag Blessed Instagram University.

Setting Up for Success

The first thing you need to learn about Instagram is how to set up your profile to maximise your success. Your profile is the face of your brand, and it’s important to make a great first impression. Here are the key elements:

Profile Picture and Bio

A good profile photo – crystal-clear, consistent, adding something to the profile – makes a big difference. Don’t forget the banner. Reserve the graphic treatment for your profile pic, select something intriguing and relevant, your brand or personality, a logo for businesses, and maybe a professional headshot as a personal brand influencer.

Next, craft your bio. You have 160 characters in Instagram and 200 in Twitter, use them wisely. Keep your hook sharp and the message short. Say who you are, what you do, and why they should follow you – and don’t forget to add that damn link.

Content Theme and Aesthetic

Consistency reigns king on Instagram. Create a theme and a look that works across your posts. If you want an overall feel of minimalist paired with pops of colour, or all vivid and tropical blooms, or all still-life products, that’s your look. If the content doesn’t gel, it won’t be interesting.

Understanding Your Identity

Know who you are, and know what you believe? Check and check – but not a quick check of any online engagement. Facts tell but values sell. What’s at stake here is not only your personal identity, but your brand’s identity as well. Here’s how to do it.

Crafting Your Message

Your message should reflect your own values, mission and value-add for your audience (as a brand selling goods or an influencer disseminating lifestyle tips). It will help you attract the correct following.

Visual Storytelling

Instagram is a visual world, and it’s important to use the visuals you include on the platform to tell your story. If someone is interested in what you are doing, you will gain their intrigued engagement with how you show it. At times, you might luck out and spark interest in new people beyond those who already know you. Focus on good, clear images, short videos, and graphic design that can help illustrate your story.

Creating Compelling Content

Content is the meat of your Instagram strategy. Without content that sparks interest and adds value, little else you do will have the effect you hope for. Here are the essential ingredients of good content:

Quality Over Quantity

It’s always better to post quality content less frequent than posting average content every day: audiences pay more attention to quality content and stick with it, finally increasing engagement rates.

Variety and Creativity

That includes photos, videos, reels, IGTV and stories as well. Each type of content format has its pros and cons, so make sure that you are leveraging each tool in order to not get stale.

Engagement-Driven Content

Post items that encourage engagement, like asking questions, running polls, or creating posts designed to inspire your comments and shares. Community aside, engagement is also a lesson Instagram’s algorithm needs to know your content is good.

Hacking the Algorithm

The Instagram algorithm drives some users crazy, but figuring out what it does and doesn’t like can boost your results there. Here’s what you need to know:

Optimal Posting Times

Tweeting when your audience is most active means your posts have a higher chance of being seen and interacted with. Ensure you use Instagram Insights to plan when your followers are active and schedule your posts in this time.

Hashtag Strategy

Hashtags allow you to reach a much wider audience. Use a mixture of popular, hit-related hashtags as well as niche, long-tail hashtags that are closely aligned to your content. Never use the exact same set of hashtags for every post. After a while, Instagram will notice and remove each of them from your future posts.

Content Types and Formats

Instagram gives preference to content that keeps you on the platform. So while you might see a few static images in your feed, you’ll likely be shown more videos, which might include reels and Instagram TV (IGTV) videos. Be strategic about the kind of content you post – use a mix of formats, as some pieces of content perform best in particular formats.

Growing Your Audience with Hashtag Blessed Instagram University

While amassing a large number of followers and fans is certainly impressive, it’s far better to have a dedicated and responsive audience. Here’s how to build — and ultimately grow — one.

Consistency and Patience

It doesn’t happen overnight. Either way, you need to be consistent with your posting schedule because patience is a virtue. Consistency is what builds trust with your audience, and helps the algorithm perceive you as an active and trustworthy account.

Engage with Your Audience

It’s about engagement. Respond to comments; read your followers’ content; like it. The more you engage with your audience, the more engaged they will be with your content.

Collaborations and Partnerships

You can reach new audiences by teaming up with other influencers and brands, so do some research in your area to see who’s on your wavelength, values-wise, and who might appeal to some of your audience. Shoutouts, joint giveaways, co-created content: this is your best-practice handbook.

Monetizing Your Instagram

Want to make money through your Instagram account? Here’s how:

Sponsored Posts and Brand Partnerships

Once you grow your following, brands will reach out to you to do some sponsored posts. Make sure that the partnership is a good fit for you and adds value to your audience. Your readers look to you for suggestions, so they will feel let down if you write about something you don’t believe in.

Selling Your Products or Services

If you have products or services to sell, Instagram could be your go-to platform for promotion as well. You can use the Instagram Shopping feature to bring attention directly to your own store items, swipe-up links in stories (for those who have 10k+ followers) to link to your sales page and a direct link in your bio to bring people to your sales pages.

Affiliate Marketing

Promote products from other brands and earn a commission for the sales made via your link; just make sure that the products you promote are relevant to your brand and useful to your audience.

The Do’s and Don’ts of Instagram

Following someone on Instagram is a commitment, in a way – you must carefully curate who you want to see in your feed, as well as who might encounter your account, and how. Here are a few guidelines on how to do it right.


  • Be Authentic: Authenticity builds trust and loyalty. Be genuine in your interactions and content.
  • Post Regularly: Maintain a consistent posting schedule to keep your audience engaged.
  • Use Analytics: Regularly review your Instagram Insights to understand what’s working and what’s not.


  • Be Wary of Spammy Sneakiness: Don’t use too many hashtags, post irrelevant content or get caught in a follow-for-follow scheme, which ultimately hurts credibility and engagement.
  • Don’t be a Prom King: Always respond to comments and messages. Interacting with your fans shows them that you care.
  • Avoid Inconsistent Messaging: Make sure that everything looks good, sounds correct and spells correctly across the platform. Don’t be tempted to equate creating guidelines for social-media posts with having long and prominent public policies such as the Magna Carta. But a precise social-media guide – with clearly stated values, rules of the road, and clear responsibility – is increasingly the new normal for all employees in the world’s largest companies.


‘You can actually build a business on Instagram! I didn’t know that until I learned from Steph! If I can do it, you might be able to do it, too.’ And so, with some planning, the right attitude and a lot of hustle, you can set up your profile for success if not actual fame; figure out who you are; figure out what to post; hack the algorithm; grow your audience; and monetise the results.

If you go to Hashtag Blessed Instagram University, run by the YouTube star Sorelle Amore (more than one million Instagram followers, 165,000 YouTube subscribers) you can learn how to do all this in just 90 minutes. At the time of writing, the course costs $199. So, if you want to ‘run a successful business on Instagram,’ ‘learn how to increase your engagement and grow your account from your phone’ and begin ‘your Instagram success story,’ go ahead and do that.