UX Storytelling Toolkit by Jeff White
Download the UX Storytelling Toolkit Course for ONLY $150 $15
The Size is 415 MB and Released in 2023
To learn more about the course, please read the Sales Page
Do you ever feel like your design presentations fall flat, even when you’ve poured your heart and soul into the work? Do you struggle to get stakeholders on board with your ideas? Maybe you’re tired of revisiting decisions, over and over, just to satisfy everyone on the team? If these frustrations sound familiar, you’re not alone—and there’s a solution.
Welcome to the course that will revolutionize how you present your designs, win over stakeholders, and accelerate your career. This isn’t just another UX design course. This is a masterclass in storytelling, tailored specifically for UX professionals who want to elevate their careers, influence decision-makers, and get the recognition they deserve.
What You’re Getting: A Complete Toolkit for Success
In just a few hours, this course will equip you with:
- Real-World Examples: Three annotated design presentations from actual projects that show you exactly what worked and why.
- Templates and Frameworks: Proven tools you can immediately apply to your own work, including the exact portfolio presentation that landed me jobs at top companies.
- Comprehensive Lessons: Covering everything from understanding your audience to nailing your design presentations with effective storytelling structures.
- Bonus Content: Extra resources like case study templates and portfolio presentations that will make you stand out in any interview or review.
The Journey Behind the Course
I’m Jeff, a UX designer with over two decades of experience, and I’m going to be brutally honest with you—I didn’t always know how to tell a compelling story with my designs. Early in my career, I lost count of how many presentations fell flat because I couldn’t convey the value of my work. It wasn’t until I started using storytelling techniques that things began to change.
I’m not just talking about small changes. These techniques have earned me seven promotions, allowed me to ship apps used by tens of millions, and helped me secure $6 million in business for my firm. I’ve presented designs to Jeff Bezos more than 30 times and have seen firsthand how powerful storytelling can be in a room full of high-stakes decision-makers.
I created this course because I believe every UX designer should have access to these skills. I’ve spent years honing this approach, and now I’m sharing everything I know with you.
Why Storytelling Is Your Secret Weapon
You might be thinking, “Why is storytelling so important in UX design?” Here’s why:
Build Credibility: Storytelling transforms you from just another designer into a strategic partner. When you can tell a compelling story, stakeholders trust you more and see you as someone who understands the bigger picture.
Influence Stakeholders: Imagine being able to get your team to agree to designs you’re proud of without endless back-and-forth. That’s what storytelling can do for you. It helps you communicate the ‘why’ behind your decisions, making it easier for others to buy into your vision.
Accelerate Your Career: Whether you’re gunning for a promotion or trying to land your next big client, storytelling is the skill that sets you apart. It’s how you make your work memorable, persuasive, and impactful.
What You’ll Learn Inside the UX Storytelling Toolkit Course
Here’s a peek at what’s inside:
01. The Foundation:
- Why Storytelling Matters: Understand the impact of storytelling on your career.
- When and Where: Learn when to incorporate storytelling into your process.
- Mindset: Adopt the mindset of a successful storyteller who knows how to make a mark.
02. The Framework:
- Presenting Work: Learn how to present your work to stakeholders or hiring teams with confidence.
- Storytelling Structures: Discover different frameworks and how they can be applied to your design work.
03. Know Your Audience:
- Audience Types: Understand what your audience cares about, whether they’re stakeholders, hiring managers, or review teams.
- Optimization: Tailor your presentations to meet the specific needs of different audiences.
04. Establish Trust:
- Success from the Start: Learn how to set yourself up for success from the very beginning of any design presentation.
- Different Settings: Master storytelling in both formal and informal presentation environments.
05. Nail Presentations with Story Structures:
- Repeatable Structures: Learn simple story structures you can use repeatedly in design reviews, portfolio presentations, and case studies.
- Persuasive Recommendations: Deliver your analysis and recommendations in a way that resonates.
06. Visual Design Best Practices:
- Effective Visuals: Discover best practices for the visual assets you’ll use in your presentations, from portfolios to slide decks.
Proven Results and Testimonials
But don’t just take my word for it. Here’s what industry experts are saying:
“I saw Jeff present design to executives at Amazon and was thoroughly impressed. His expertise in storytelling was clear as he presented a complex v1 product design. This course is a must!”
— Nino Yuniardi, UX Design Director, Oracle
Comprehensive FAQ Section
Who is this course for?
This course is for UX, UI, or Product Designers who want to improve their storytelling skills. If you struggle to explain the rationale behind your design decisions, get negative feedback when presenting work, or don’t know how to make your case studies or portfolio presentations stand out, this course is for you.
Why is storytelling important?
Storytelling helps designers build consensus, finish projects faster, play a strategic role in decision-making, and build credibility. It also increases the overall quality of the products you work on, helps you get promotions faster, and can lead to higher earnings.
Why should I listen to you?
I’ve been a designer for 20 years and have used the storytelling approach I teach in this course to present design to Jeff Bezos ~30 times, as well as to founders, CEOs, executives, and other senior stakeholders at Amazon and 22 other companies. My approach has resulted in 7 promotions, $6 million in revenue, and a 100% repeat client rate.
What will I learn in this course?
You’ll learn the storytelling approach I use to present design to stakeholders, clients, and hiring managers. This includes the exact techniques I used to create a portfolio presentation that got me hired at FAANG companies and helped lead the redesign of an eCommerce app that increased conversion by 343%.
What’s the course format?
The course includes self-led video lessons, real design presentations from my career with annotations, worksheets, and a case study template in Figma.
Why doesn’t it cost more?
I’ve intentionally kept the price low to make this course accessible. I’m focused on providing value without the frills of a high-production course, so you can get the insights you need without breaking the bank.
Do I get lifetime access?
Yes, once you enroll, you’ll have lifetime access to the course, including any future updates.
When will the course be available?
The course content is being produced during the pre-sale and will be available in June 2023.
